Preto Café

A cafeteria-style meeting platform that brought together various collectives and social movements for urban struggles in a pay-what-you-want format. Preto Café operated in two central neighborhoods of São Paulo, Pinheiros and República, for a total of 3 years, in addition to several reduced-format activations for activist cultural events. The associative model was a model for other community initiatives that emerged during the period, some of which are still in operation, such as the Instituto Feira Livre. By problematizing the issue of consumption based on radically open costs, our collective used discursive strategies from contemporary art to influence the public conversation about sustainable and fair business models with shared governance. The friction between those who were present blurred the boundaries between work and life, between a political act and a party, between being together and acting together.


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